Who Will Take the Cake at Hasbro's EASY-BAKE 2009 "Baker of the Year" Contest?

29 Apr, 2009

Apr 29, 2009 (BUSINESS WIRE) -- Hasbro, Inc. (NYSE:HAS):

WHAT: Come see what's cooking with Hasbro, Inc. and its iconic EASY-BAKE brand at the sweetest event of the season - the EASY-BAKE 2009 "Baker of the Year" Contest finals. Join us to see how the seven adorable and talented finalists (ages 8 - 12) will measure up and find out who takes the cake to become the EASY-BAKE "Baker of the Year!"
               
     

      Representing different states across the country, the seven finalists will create their tasty treats for a panel of judges including toy, culinary, and parenting experts at Disney's Grand Floridian Resort & Spa in WALT DISNEY WORLD® Resort in Lake Buena Vista, Florida.
               


WHO: 		            Seven child bakers and our prestigious panel of judges including:
             

-- Chris Byrne, aka The Toy Guy ®, Content Director, TimetoPlayMag.com
              -- Joe Hardiman, President, Orlando Culinary Academy Le Cordon Bleu Program
       

   
       

    -- Kim Losey, Senior Brand Manager Global Marketing and Development, Hasbro's EASY-BAKE Brand
              -- Elizabeth Werner, Chief Toy Officer, iVillage.com and daughter Simone, age 7
 

           
WHEN:            

Thursday, May 7, 2009



 
             

9:30 AM

Media Check In (ongoing through 12:30 PM)



           

10:00 AM - 12:30 PM

EASY-BAKE 2009 "Baker of the Year" Bake-Off

     

     

12:30 PM

EASY-BAKE 2009 "Baker of the Year" Award Ceremony & Media Interviews
           

   
WHERE:             Disney's Grand Floridian Resort & Spa
 

          St. Augustine Hall D
              4401 Floridian Way
             

Lake Buena Vista, FL 32830
               

**PHOTO/INTERVIEW OPPORTUNITIES**

 

  • Interviews available with EASY-BAKE 2009 "Baker of the Year" winner, finalists, and judges
  • Culinary cuties in chef hats and aprons baking with their EASY-BAKE Ovens

  • Delectable desserts created by the seven child bakers
  • The 'crowning' of the EASY-BAKE 2009 "Baker of the Year"
  • Chef Goofy, appearing at select times, interacting with the finalists and their families

 



For more information or to RSVP, please contact: 		      Marni Bahniuk/Kaylie Nelson
        LITZKY PUBLIC RELATIONS
   

  (201) 222-9118
       

mbahniuk@litzkypr.com/knelson@litzkypr.com

For more information on WALT DISNEY WORLD® Resort, news media can go to www.wdwnews.com or call (407) 566-6397.

SOURCE: Hasbro, Inc.